Regardless of the industry, every business has one important thing in common: consumers. Creating customer loyalty is not only important to keep them coming back, but also you must be able to attract your new customers.
One way to achieve this is to include a package insert, a small token of appreciation to remind consumers of the value of your business. Package inserts can be as simple as a business card, but, at MK Printing Bali, we have some ideas for making package inserts that are different from the others.
Personal Notes
Sometimes all it takes is a simple “thank you” to make a customer feel more appreciated and there’s nothing more pleasing than a handwritten thank you. Add a personal touch to your packaging with hand-written matte stickers, so you can complete the packaging with the personalized message you want.
In addition, you can also include a border to an image on the matte sticker to match your brand.
Social media engagement
One surefire way to get feedback from your business is to offer consumers exclusive discounts with their purchases. An even more effective way is to combine discounts with social media.
Die cut stickers are a great way to achieve both. Include a custom die-cut sticker with a mascot image design or logo of your brand, complete with instructions for consumers to upload photos with existing stickers, to get discounts in the future.
Plus, it’s a fun way to build relationships with your brand community, and a simple way to gain followers over time.
Encouraging consumer loyalty
Consumers who come back to buy your product or use your service are important to your business because they are indirectly telling the truth about your brand. Creating a loyal program for your business is a great way to encourage them to use your product and make it easier for you to focus on new customers.
Include a metallic label for consumers who have ordered from you frequently that include exclusive discounts or priority access.
Surprise gift
Including a surprise free gift to complement a product or service is a guarantee to enhance a consumer’s shopping experience and increase the chances of earning customer loyalty. Regardless of size, a custom sticker in the form of a business logo or slogan affixed to everyday products can be a suitable choice because it will remind consumers about your brand.
Small gestures or 4 package inserts above can be a cheap but efficient way to build customer loyalty. If you want to make high-quality package inserts, please don’t hesitate to contact our customer service.